Black Friday is almost here, and this year promises to be bigger than ever. TikTok Shop has officially announced its first Global Black Friday Season, spanning from late October to early December across the U.S., U.K., Europe, Japan, Mexico, and more.
With last year’s U.S. TikTok Shop generating over $100 million GMV in a single day, the opportunity for sellers in 2025 is massive. Now is the time to prepare your strategy—and FastMoss is here to give you the data advantage.
Why Black Friday 2025 Is Different
Unlike traditional e-commerce platforms, TikTok Shop Black Friday 2025 is content-driven. This means viral videos, creator partnerships, and livestream commerce all directly impact your GMV.
This year, the platform is rolling out:
- Billions of impressions in exposure across global markets
- Record-high platform subsidies, including the new “All-Cash Vouchers”
- New brand playbooks like Super Brand Day and Novelty Picks for breakthrough visibility
With these upgrades, FastMoss Black Friday insights help sellers cut through the noise and focus on what works.
How Can You Capitalize on This Year’s Global Black Friday?
1. Spot Winning Products Before They Peak
Use FastMoss Product Trend Data to discover hot categories like beauty, electronics, and holiday gifts before they explode. With Japan and Europe seeing strong growth in beauty and collectibles, knowing where to bet matters.
2. Track Competitors in Real Time
Stay ahead by monitoring top-performing shops and their strategies. With FastMoss, you can identify which brands are scaling during the Black Friday rush and quickly adjust your own tactics.
3. Leverage Livestream Commerce
Livestreaming drove massive sales in 2024—and this year, it’s even more critical. Use FastMoss Live Performance Analytics to track engagement, GMV, and conversion during Black Friday events, so you can adjust pricing and promotions on the spot.
4. Optimize Creator Partnerships
Creator-led and brand-led content are converging. FastMoss’s Creator Data Tool helps you match with the right influencers, evaluate their past campaign ROI, and scale your reach with confidence.
5. Make Decisions with Real-Time Dashboards
From daily GMV tracking to category performance charts, FastMoss ensures you can react instantly to demand spikes, stock shortages, or ad performance shifts.
FastMoss Black Friday Seller Strategy
For POP (self-operated) sellers: build strong video content pipelines, partner with key creators, and focus on evergreen + seasonal items (beauty, winter fashion, giftable products).
For FBT (fully managed) sellers: secure supply early, align with holiday trends, and integrate creator-driven livestreams into your launch plans.
No matter your model, FastMoss data gives you the clarity to win during this peak season.
Get Ready for Black Friday Success
This Black Friday 2025, the competition will be fierce—but with the right TikTok Shop seller strategy, you can secure your spot at the top.
👉 Visit fastmoss.com for real-time dashboards, category charts, and campaign benchmarks.
🎁 Sign up today and get 15 days free trial.
💡 Bonus: Enter promo code PC0384 for an exclusive 15% discount—just for you.
Stay ahead of the curve. Let FastMoss Black Friday insights power your holiday success.
