In the fast-evolving world of TikTok Shop, few products manage to maintain consistent traction across creators, categories, and campaigns. But Bloom Nutrition Creatine Gummies has quietly built a powerful presence — and FastMoss data tells the full story.
1. GMV Growth Over Time
Over the past 6 months, Bloom Nutrition Creatine Gummies has shown steady growth, with several noticeable spikes aligned with promotional events, viral creator videos, or platform-wide sales initiatives.
Some key takeaways:
- [Month 1]: Initial traction through micro-influencer content.
- [Month 3]: GMV nearly doubled during [Black Friday / Mega Sale event].
- [Month 5]: A notable viral video pushed weekly sales to a record high.
Overall, the product achieved a total GMV of 1.3 million USD
2. Channel Distribution Breakdown
While TikTok Shop is the primary sales channel, a closer look at FastMoss data reveals how sales are distributed across merchant types and fulfillment models:
Breakdown includes:
- 82% via TikTok Affiliate Video
- 5% via TikTok Live
- 13% via Product Card
This multi-channel distribution strategy enables flexibility and scale, particularly when paired with affiliate-driven viral content.
3. What Makes It Work?
Based on FastMoss insights and creator-level content review, we observed three success drivers:
- Consistent Creator Partnerships: 4.7k creators mentioned in their videos.
- Emotional Affinity > Scientific Proof: Bloom’s founder story (Mari Llewellyn’s 90lb transformation) built trust better than third-party certifications.
- Offline Presence = Trust Loop: Retail visibility at Target eliminated hesitation among first-time users.
4. Key Takeaways
- Low-key doesn’t mean low-volume: This product scaled without massive ads or top-tier influencer spend.
- Channel diversification matters: A healthy mix of DTC, affiliates, and resellers helped ensure broader reach.
- Tracking with FastMoss gives early signals — GMV surges, creator repost patterns, and category ranking movements are clear indicators of emerging winners.
